The multi-layer labels break away from traditional designs, saving space while being environmentally friendly. They also offer anti-counterfeiting features and meet consumers' right to know. They are widely used in industries such as medicine, food, and cosmetics. Abroad, they have become the mainstream, and in China, there is great potential.
Classification of multi-layer labels:
Multi-layer composite labels: They are of multi-layer superimposed type or multi-layer flip-type labels. The layers are superimposed and combined together. The appearance looks similar to ordinary self-adhesive labels, but the labels can be repeatedly torn and adhered layer by layer, similar to the flipping of a book, allowing you to view the printed content inside the labels, etc.
Multi-layer folding labels: They come in spring-type, wave-type, "accordion" type folding labels, as well as multi-layer instruction labels. By unfolding the first layer of the label, you can pull out the multiple layers beneath it. In some cases, by unfolding the first layer, you can open it at both ends, fold them together, and then they will regain the appearance of a single layer.
The three market advantages of multi-layer labels:
1. It replaces the traditional single label pattern, saving a lot of space, being environmentally friendly and reducing costs.
2. The design is unique and novel, which can be effectively used for product anti-counterfeiting of one's own brand and for diversified business strategies.
3. It is more suitable for market needs and consumer demands. Through it, one can better understand the product nature and various parameters, and consumers' awareness of the product is more comprehensive.
The application scope of multi-layer labels:
1. Developed countries mainly apply this technology in the pharmaceutical and food industries. In the process of commodity circulation, these two industries are of great concern to consumers as they directly affect their vital interests, and are also the most sensitive topics. Especially, the safety and hygiene requirements for commodities are extremely high, and multi-layer labels, as a major feature in the label field, play an irreplaceable role in the packaging of products in these two aspects.
2. Widely applied in the fields of cosmetics, daily care products, children's products, toys, electronic and electrical appliances, supermarkets, logistics, and anti-counterfeiting industries;
3. Currently, multi-layer labels account for a relatively small proportion in the domestic market. However, in the label printing industry abroad, their proportion is significant and they have become a mainstream type of label.
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